Sumit Raj | Product & Interaction Designer

for

everyone

recruiters

designers

product

engineers

I combine design and strategy to build products that delight users and grow businesses.

My Work

Say Hi

for

everyone

recruiters

designers

product

engineers

I combine design and strategy to build products that delight users and grow businesses.

My Work

Say Hi

Work that I'm proud of

Allen Digital

Rethinking Revision

The story of how we designed science backed revision tools like Flashcards & Revision Notes that led to significant retention improvement during exams.

46%

Notes weekly retention

40%

Flashcard Weekly Retention

Read The Story

Allen Digital

Rethinking Revision

The story of how we designed science backed revision tools like Flashcards & Revision Notes that led to significant retention improvement during exams.

46%

Notes weekly retention

40%

Flashcard Weekly Retention

Read The Story

GoJek

Fixing Food Browsing

The story of how we redesigned GoFood Merchant Profiles with a deep research and data driven approach to aid quicker decision making.

+10%

Virgin user conversion

+2%

Session to booking Conversion

Read The Story

GoJek

Fixing Food Browsing

The story of how we redesigned GoFood Merchant Profiles with a deep research and data driven approach to aid quicker decision making.

+10%

Virgin user conversion

+2%

Session to booking Conversion

Read The Story

Allen Digital

Fixing Discovery

The story of how we redesigned core content discovery flows to solve for broken navigation which led to a significant improvement in content consumption.

+57%

Content consumption

4.2/5

CSAT Score

Coming Soon

Allen Digital

Fixing Discovery

The story of how we redesigned core content discovery flows to solve for broken navigation which led to a significant improvement in content consumption.

+57%

Content consumption

4.2/5

CSAT Score

Coming Soon

GoJek

Reducing ETA Anxiety

This is the story of how we ran multiple experiments and decided the right ETA communication to reduce customer frustation while increasing ETA compliance.

-16%

Late order tickets

+7%

ETA compliance

Coming Soon

GoJek

Reducing ETA Anxiety

This is the story of how we ran multiple experiments and decided the right ETA communication to reduce customer frustation while increasing ETA compliance.

-16%

Late order tickets

+7%

ETA compliance

Coming Soon

Designing since photoshop used to be the only tool

CURRENT STACK